Sony

Sony

Sony Smartwear, brought to life beyond the campaign.

Sony Smartwear, brought to life beyond the campaign.

The connected campaign asset suite brought Sony Smartwear to life across store and event touchpoints.

Client

Sony

Role

Brand Elevation Visual Design In-store & Trade Show Collateral Guidelines & Best Practice

Sector

Technology

Agency

Haygarth London

Sony Smartwear campaign

The brand identity was based around the creative across posters, experiential spaces, postcards and best-practice guidelines.

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