M&S Summer of Flavour
Identity design and wayfinding collateral created for a London pop-up event.
Client
M&S
Services
Logo Design Layout Visualisation
Sector
Events
Agency
RPM
Challenge
Create a cohesive pop-up experience that captured the look and feel of the M&S Summer campaign across multiple customer touchpoints.
Create a cohesive pop-up experience that captured the look and feel of the M&S Summer campaign across multiple customer touchpoints.
Create a cohesive pop-up experience that captured the look and feel of the M&S Summer campaign across multiple customer touchpoints.
Approach
Developed a suite of campaign-led visuals inspired by the seasonal identity, applying a consistent design system across menus, packaging and event signage.
Developed a suite of campaign-led visuals inspired by the seasonal identity, applying a consistent design system across menus, packaging and event signage.
Developed a suite of campaign-led visuals inspired by the seasonal identity, applying a consistent design system across menus, packaging and event signage.
Solution
Delivered a unified visual experience that brought the pop-up to life, reinforcing the M&S brand while creating an engaging and memorable customer journey.
Delivered a unified visual experience that brought the pop-up to life, reinforcing the M&S brand while creating an engaging and memorable customer journey.
Delivered a unified visual experience that brought the pop-up to life, reinforcing the M&S brand while creating an engaging and memorable customer journey.
