Eric Prydz

Designing a sharp typographic mark for Eric Prydz’s Black Dice residency.

Client

Eric Prydz

Services

Logo Design

Sector

Music

Agency

Direct Client

Eric Prydz Black Dice

Challenge

Create a distinctive typographic mark for Eric Prydz’s Black Dice Vegas residency.

Create a distinctive typographic mark for Eric Prydz’s Black Dice Vegas residency.

Create a distinctive typographic mark for Eric Prydz’s Black Dice Vegas residency.

Approach

Explore bold letterforms with a minimal visual language suited to nightlife and performance.

Explore bold letterforms with a minimal visual language suited to nightlife and performance.

Explore bold letterforms with a minimal visual language suited to nightlife and performance.

Solution

Delivered a sharp, memorable logo mark for digital and event materials.

Delivered a sharp, memorable logo mark for digital and event materials.

Delivered a sharp, memorable logo mark for digital and event materials.

Collaborators: Liam Tomaszewski