Build Journey AI
Branding an AI tech start-up
Client
Build Journey AI
Services
Logo Mark Brand Identity
Sector
Tech
Agency
Direct Client
Challenge
Create a distinctive identity for an AI start-up transforming how property developments are marketed.
Create a distinctive identity for an AI start-up transforming how property developments are marketed.
Create a distinctive identity for an AI start-up transforming how property developments are marketed.
Approach
Starting with the meaning behind the name, I explored concepts inspired by Build, Journey and AI, using each as a springboard for visual exploration before refining the strongest direction.
Starting with the meaning behind the name, I explored concepts inspired by Build, Journey and AI, using each as a springboard for visual exploration before refining the strongest direction.
Starting with the meaning behind the name, I explored concepts inspired by Build, Journey and AI, using each as a springboard for visual exploration before refining the strongest direction.
Solution
A simple, ownable identity system that feels intelligent, architectural and scalable across digital products, presentations and marketing communications.
A simple, ownable identity system that feels intelligent, architectural and scalable across digital products, presentations and marketing communications.
A simple, ownable identity system that feels intelligent, architectural and scalable across digital products, presentations and marketing communications.
